Virtual Reality (VR) is a technology that transports a person into a fully created digital world. Using specialized headsets like Oculus or HTC Vive, users can feel immersed in this world thanks to a full immersion effect.
The main reason for VR's popularity is its ability to create an immersive experience. In other words, a person doesn’t just watch a screen; they feel like a participant in the events. This technology has become a hit in many areas: from gaming, where you can feel like a superhero or racer, to adult entertainment content, where VR opens new horizons for intimate experiences.
Today, VR porn accounts for about 3.4% of the total $45 billion pornography market. However, its share is rapidly growing, with projections estimating it will constitute over 50% of industry revenues by 2030. Additionally, VR porn holds an 11% share of the AR/VR technology market, and this figure also has significant growth potential.
The annual market growth rate for VR is approximately 15%.
Building websites for VR videos is a complex and multi-stage process. This is especially true for adult content, where extra attention to legal and technical aspects is required. However, maintaining such websites is even more challenging, as it requires constant content updates, platform stability, and meeting users' growing expectations.
Bunny CMS offers tools that significantly simplify these tasks. With a user-friendly interface, built-in video functionality, and VR support, this platform allows even small teams to create competitive projects. With Bunny CMS, you can launch your VR website in no time, forget about the technical side, optimization, and other challenges, and focus solely on creating new and exciting content.
Request a Free ConsultationCurrently, there are very few ready-made solutions for launching such video content. Besides Bunny CMS, most platforms lack the necessary functionality, meaning you’ll need to do almost everything yourself. This includes building a specialized backend, optimizing for streaming heavy video content, and integrating modern VR technologies.
Launching a VR video website requires modern web technologies and frameworks. The basis for working with VR content is support for WebXR or WebVR, which enable the playback of 3D content in a browser. Code for such sites is typically written in JavaScript, using libraries like Three.js or A-Frame, designed for virtual reality.
For the server side, you should use programming languages that suit your current technologies, such as PHP if your site already runs on it. The server must ensure fast data processing, streaming, and support for HLS for optimal video streaming.
Optimizing VR videos is a key aspect of ensuring the site works successfully. It guarantees compatibility with a variety of devices and browsers, providing a comfortable experience for all users.
One of the main tasks is to create a universal solution that works on VR devices, regular browsers, or phones. We cannot limit users by forcing them to purchase additional devices or install applications. The videos must be accessible to everyone: on VR headsets, computer browsers, mobile browsers on iOS and Android (both in landscape and portrait orientations), and tablets. Moreover, full-screen mode on mobile devices with phone position sensors must be supported.
Device | Users (%) |
---|---|
Oculus Quest | 12% |
Oculus Quest 2 | 15% |
Oculus Rift | 8% |
HTC Vive | 10% |
HTC Vive Pro | 5% |
Valve Index | 7% |
PlayStation VR | 20% |
Meta Quest Pro | 6% |
Pico Neo 3 | 3% |
Samsung Gear VR | 4% |
Google Daydream | 2% |
Windows Mixed Reality | 8% |
Headsets with lenses: Merge VR Goggles is a popular option for viewing VR content on smartphones, offering a high-quality experience with a user-friendly design and compatibility with most modern smartphones.
Different browsers have unique VR content playback characteristics that should be considered during site optimization:
Given the rapid development of VR technologies, your site must be ready for changes and updates. Regular checks for compatibility with new devices, browsers, and VR standards are essential to ensure quality service.
Optimizing your site for search engines is a key aspect of attracting an audience, especially for specific content like VR videos. This not only improves your site’s visibility in search engines but also ensures a high-quality user experience.
For additional insights, check out our blog articles on SEO for the adult industry:
Creating a VR video website in 2025 is a promising yet challenging endeavor. The VR industry is rapidly evolving, offering many opportunities for innovation and audience engagement. However, success depends on the right choice of technologies, effective optimization, and high-quality content.
It’s important to ensure a universal solution accessible across various devices and to keep the site updated consistently. Special attention should be given to marketing and SEO, adapting approaches to the specifics of the VR content niche.
If you can meet the modern user's needs by providing a high-quality VR experience, your site will become a competitive and profitable project in the long run.